hey creatives

LET'S START YOUR BUSINESS SUCCESS STORY NOW

LET'S  START YOUR BUSINESS SUCCESS STORY NOW

THE SASSY APPROACH

THE SASSY APPROACH

The Sassy Approach to business success encompasses these key areas:

  • BUSINESS VISION
  • BRAND CLARITY
  • AUDEINCE
  • STRATEGY
  • CLEAR CONTENT
  • VISIBILITY
  • CONSISTENCY
THE SASSY APPROACH

It is possible to create a lifestyle business that puts you back in the driver seat and live the life you want. Sassy & Self Employed was created to make your journey to get there faster & easier.

From our experience there are 4 key components to succeeding in self-employment:

1. Unique Value

1. Unique Value

1. Unique Value

Creating a clear point of difference to your competitors, and offering something of genuine value to your target audience is absolutely essential to thriving in your own business. It doesn't hurt if you have a better product or service than them, too...

2. A Polished Brand

2. A Polished Brand

People buy from those they know, like and trust. Your brand should appeal to your target audience, it should be consistent everywhere it appears, and you should feature as many testimonials, case studies, examples of your work and other proof points as possible.

2. A Polished Brand
3. Presence where it Matters

3. Presence where it Matters

3. Presence where it Matters

Just because you have something people want, doesn't mean they can find you. Having a strong presence on the places that your ideal customers are is essential to your success, and yes, this can include online or offline presence.

4. A Path to Follow

4. A Path to Follow

Most people won't buy from you the first time they hear about you. To really grow your business while minimising your workload, it's important to have a clear path for clients to follow from finding out about you, to trialling you, all the way through to being your highest value customer. You should always have a clear and logical 'next step', and make it easier for them to take this.

4. A Path to Follow
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